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It's an App

News

Cite as: December 2012 86 (12) LIJ, p.27

Smartphones, tablets, website, social media – the LIV is using technology to help members.

Lawyers on the move can now carry the LIV in their pockets following the launch of the LIV App for smartphones and tablets.

The App is just one of several recent innovative uses of technology developed for LIV members, which includes the re-launch of the LIV website (www.liv.asn.au) and the scheduled launch of a new social media training module and social media ethics guidelines.

The LIV App, launched in October this year, allows members to search and collect information on some of the most popular membership benefits anywhere and anytime.

This includes the ability to search the LIV What’sOn calendar, register for activities and events, view and update CPD records, purchase legal forms and access the online Legal Referral Service.

It will also assist in locating an appropriate accredited specialist or mediator, access LIV media releases and blog postings and connect directly with LIV-related social media, including the President’s Twitter, Young Lawyer’s Facebook, YouTube, LinkedIn and Google+.

LIV president-elect Reynah Tang believes the new App will be particularly valuable for “lawyers on the move”.

“The App will enable members to access a wide range of LIV products and services from wherever they may be. It also continues the innovative use of technology by the LIV to reach out to members,” he said.

“Also, members of the public will be able to use it to identify an accredited specialist via the referral service.”

LIV e-marketing manager Branca McFarlane said the LIV was constantly looking for ways to make the lives of members easier and the App offered a convenient “tap of your finger” way for members to access the information they most regularly needed.

Ms McFarlane said that, in developing the App, the LIV marketing team analysed the areas of the LIV website that were most used by members to ensure they were featured on the new device.

“The number one traffic area on the LIV website is LIV directories, specifically the online legal referral service and accredited specialisation directories,” Ms McFarlane said.

“We also asked members what they found to be important on our website and they advised that it was checking and updating their CPD units, which they are able to do on this App.

“Also, you no longer have to be at your desk to register for an event or CPD activity or purchase a book from the bookshop. We are always looking to add new features and content that lawyers find useful in their day-to-day work.”

To download the App go to http://bit.ly/OExfqu (Apple) and http://bit.ly/PyAIkU (Android).

The App is just one recent LIV innovation allowing closer interaction with members, with phase one of a two-phased launch of the new LIV website scheduled to go live on 19 November.

Along with other changes, the updated site www.liv.asn.au will incorporate the Careers in Law website and feature redesigns of popular sections, including the My LIV portal, LIV Directories and the LIV Bookshop.

The website will also increase the volume of latest legal and membership news and allow further access to past and archived submissions and LIJ articles.

And in further social media news, the LIV is currently developing new ethics guidelines for social media and starting a new social media training module that will be available to members in coming months.

The module will include an overview of the key social media platforms, social media’s impact on the law, ethical considerations for lawyers and how to be a safe social media citizen.

The online training module, along with more than 200 other online courses to update skills and knowledge, will be available to further assist the busy lawyer.

Jason Gregory

Useful links

YL FACEBOOK: http://m.facebook.com/LIVYoungLawyers

THE LIJ TWITTER: http://mobile.twitter.com/theLIJ

LIV PRESIDENT’S TWITTER: http://mobile.twitter.com/LIVPresident

LINKED IN LIV GROUP: http://touch.www.linkedin.com/#profile/122481635/name:Q4WC

YOUTUBE: http://m.youtube.com/user/LIVcomms?gl=AU&hl=en&client=mv-google

GOOGLE+: https://plus.google.com/109526147789565425396/posts

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